{"id":1,"date":"2020-04-01T19:07:29","date_gmt":"2020-04-01T19:07:29","guid":{"rendered":"http:\/?p=1"},"modified":"2020-04-02T15:44:04","modified_gmt":"2020-04-02T15:44:04","slug":"hello-world","status":"publish","type":"post","link":"https:\/\/tmklovers.com\/en\/hello-world\/","title":{"rendered":"Grandes marcas de dise\u00f1adores, se aprovechan de la falta de registro en los bordados ind\u00edgenas de M\u00e9xico!"},"content":{"rendered":"
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Las comunidades ind\u00edgenas plasman en sus bordados su historia y su vida cotidiana.<\/p>\n\n

M\u00e9xico tiene una larga historia y est\u00e1 lleno de tradiciones y costumbres, una bella parte de ellas es el arte textil producido por tejedoras y bordadoras de los pueblos ind\u00edgenas a lo largo del pa\u00eds que buscan preservar un peque\u00f1o recuerdo de nuestro bello pasado.<\/p>\n\n

Y cada uno es diferente dependiendo del pueblo ind\u00edgena al que pertenece.<\/p>\n\n

Es un arte que se trasmite de generaci\u00f3n en generaci\u00f3n, de las manos de mujeres que aprenden desde peque\u00f1as, surgen tejidos \u00fanicos e irrepetibles con dise\u00f1os que plasman la herencia cultural de M\u00e9xico.<\/p>\n\n

En el a\u00f1o 2015 denunciaron que en una tienda en San Diego se vend\u00eda una blusa t\u00edpica de Santa Mar\u00eda Tlahuitoltepec, Oaxaca, bajo la marca francesa Isabel Marant.<\/p>\n\n

La noticia se esparci\u00f3 y acusaron a la marca de plagio.<\/p>\n\n

La presi\u00f3n fue tal que la dise\u00f1adora francesa reconoci\u00f3 que efectivamente el dise\u00f1o proven\u00eda de una comunidad mexicana y no pretend\u00eda adue\u00f1arse de \u00e9l.<\/p>\n\n

M\u00e1s sin embargo en 2018 esta misma dise\u00f1adora registr\u00f3 como parte de sus creaciones esos dise\u00f1os ind\u00edgenas y ahora ella estaba demandando al gobierno de Oaxaca por el pago de regal\u00edas.<\/p>\n\n

Llego requerimiento desde Francia prohibiendo la producci\u00f3n y venta de este tipo de dise\u00f1os. O que se le paguen las regal\u00edas correspondientes.<\/p>\n\n

\u00bfTe lo puedes imaginar? Que ahora resulta que algo que ha estado en nuestra cultura por tantos a\u00f1os ahora le pertenece a esta dise\u00f1adora francesa.<\/p>\n\n

Ese fue uno de los casos m\u00e1s sonados, pero no es el \u00fanico.<\/p>\n\n

Ocho marcas de ropa, incluso internacionales, plagiaron dise\u00f1os de comunidades ind\u00edgenas, de Oaxaca, de Chiapas e Hidalgo.<\/p>\n\n

Las marcas van desde la estadounidense Madewell, las espa\u00f1olas Zara y Mango, hasta la misma mexicana Pineda Coval\u00edn, que han reproducido bordados tradicionales de comunidades mexicanas.<\/p>\n\n

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La primer marca en hacer plagio fue Mara Hoffman con los Tenangos de Doria, Hidalgo, en 2012. Y el dise\u00f1o de esta misma prenda tambi\u00e9n fue utilizado por Pineda Coval\u00edn en 2014. Y en 2018 Mango la volvi\u00f3 a usar.<\/p>\n

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Estas marcas no dieron el cr\u00e9dito de los bordados a las comunidades, ni trabajaron con las artesanas, solo tomaron sus dise\u00f1os y los reprodujeron en sus prendas.<\/p>\n

<\/p>\n

\u00bfCu\u00e1l fue el problema? Que: “Ninguno de los dise\u00f1os de las comunidades est\u00e1 registrado bajo los derechos de autor ni c\u00f3mo marca.”<\/p>\n

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Porque las personas de las comunidades desconocen lo que es la propiedad industrial e intelectual.<\/p>\n

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El mundo se rige por la propiedad industrial e intelectual. Por eso es tan importante que hagas un correcto registro de tus productos, servicios, ideas y marcas.<\/p>\n

<\/p>\n

Porque si no registras, le est\u00e1s regalando tu trabajo a alguien m\u00e1s.<\/p>\n

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\u00bfVes lo importante que es registrar?<\/p>\n

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\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Las comunidades ind\u00edgenas plasman en sus bordados su historia y su vida cotidiana. M\u00e9xico tiene una larga historia y est\u00e1 lleno de tradiciones y costumbres, una bella parte de ellas es el arte textil producido por tejedoras y bordadoras de los pueblos ind\u00edgenas a lo largo del pa\u00eds que buscan preservar un peque\u00f1o recuerdo de … Read more<\/a><\/p>","protected":false},"author":4,"featured_media":122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-derechosdeautor"],"yoast_head":"\nGrandes marcas de dise\u00f1adores, se aprovechan de la falta de registro en los bordados ind\u00edgenas de M\u00e9xico! - Apasionados por las marcas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tmklovers.com\/en\/hello-world\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grandes marcas de dise\u00f1adores, se aprovechan de la falta de registro en los bordados ind\u00edgenas de M\u00e9xico! - Apasionados por las marcas\" \/>\n<meta property=\"og:description\" content=\"Las comunidades ind\u00edgenas plasman en sus bordados su historia y su vida cotidiana. 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